BlackBerry App Center

Introducing BlackBerry’s response to the iPhone App Store and Google/OHA’s Android Market… the BlackBerry App Center. This is huge news and only means more great things for mobile consumers as options, applications and openness grow exponentially.

As you can see in the picture, it seems that the App Center will launch with the BlackBerry Storm 4.7 OS and work much like the current iPhone App Store and Android Market. We can see that Aces Blackjack, Telenav and Next appear to be the three applications currently listed on the App Store.

Check out the feature list:

• The Application Center will be available on 4.7 Storm devices and will be designed for the Storm touch screen UI.
• Carriers will be responsible for hosting the application data and sending updates to the directory to RIM.
• The main application screen will provide the user with a list of all applications that are available for install from the particular carrier for the specific device model and OS version. Incompatible applications will not be displayed.
• The main screen will provide the user the ability to quickly browse the application list, then view the available information about each application in a detailed description screen which shows the logo and full description. Installation will occur with one click (launches the web browser).
• The user will be able to access the Options > Applications screen from within the App Center (allowing the user to delete applications directly from within the App Center).
• The user will be provided with various status info: date the app list was most recently updated; notification that updates are available; option to reapplication list was completed, etc.
• Since the download and installation will be handled by the browser in this first release, the Application Center will not be capable of restarting the application / download intelligently.
• The Application Center will automatically check for updates daily.

The only bad news here is for Manufacturers/Carriers/MobileOS folks looking to attach a name to their application distribution system. With Store, Market and Center all taken… whats left? Warehouse? Depot? HQ? Hmmm… time to get to work mobile marketing gurus.

[Via CrackBerry]

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